strategic marketing

Every company needs marketing to be an integral part of their business plan.

Truth’s marketing services will ensure that you maximise the full potential of your products, your pricing position and most effective distribution strategy.

Most importantly, you will be able to better focus your efforts on the most important part of the business equation - your customers

 

Truth offers consultancy and coaching in marketing strategy, marketing planning and of course, the more specific anchors to CRM (Customer Relationship Management)

  • Loyalty: maximising your loyalty relationships or designing the most effective loyalty programmes are a core deliverable of Truth’s CRM consultancy
  • Direct Marketing: are you maximising your return on investment in marketing and more specifically direct marketing. Truth can show you how to drive increased sales & profits from your one on one relationships & communications
  • Online marketing, including social media: Amanda was responsible for leading Woolworths’ highly successful entrance into the South African social media world.

  A customer is the most important visitor on our premises.

He is not dependent on us. We are dependent on him.

He is not an interruption on our work. He is the purpose of it.

He is not an outsider on our business. He is part of it.

We are not doing him a favour by serving him.

He is doing us a favour by giving us an opportunity to do so.  

Mahatma Gandhi
 
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